Why the $15,000 Kia EV4 GT-Line price gap becomes just $39 a week
First reported by Fleet Auto News ·
Image: Fleet Auto News
The quick read
- The Kia EV4 range highlights the importance of looking beyond driveaway price when comparing electric vehicles for a novated lease
- The price gap between Kia EV4 models can be as low as $39 a week
- Novated leases can significantly impact the overall cost of owning an electric vehicle
- The Kia EV4 GT-Line price gap of $15,000 can be bridged with a novated lease
For dealers: Australian dealers should be prepared to educate customers on the benefits of novated leases for electric vehicles to stay competitive
AI-assisted summary of the coverage below — check the original reporting before relying on specifics.
ADME commentary
The ADME angle
The Kia EV4 range presents a unique opportunity for dealers to demonstrate their expertise in novated leases and electric vehicles
Understanding the numbers
A $15,000 price gap may seem insurmountable to some customers, but when broken down to a weekly cost of $39, it becomes more manageable
This highlights the importance of dealers being able to clearly explain the financial benefits of novated leases to their customers
The competitive landscape
Kia's pricing strategy for the EV4 range may put pressure on other manufacturers to review their own pricing and leasing options
Dealers should be prepared to compare and contrast the leasing options available for different electric vehicle models
Taking action
By educating customers on the benefits of novated leases, dealers can increase sales of electric vehicles like the Kia EV4 and stay ahead of the competition
One decisive action a dealer could take this week is to review their current novated lease offerings and ensure they are clearly communicated to customers
Full coverage
Why the $15,000 Kia EV4 GT-Line price gap becomes just $39 a week
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