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← Newsroom/EVs & hybrids

Mazda takes the axe to PHEV pricing: CX-60 and CX-80 plug-ins now up to $8119 cheaper!

Compiled by ADME Newsroom from 3 sources

First reported by EV Central · 23 July at 12:52 pm

Who's covering this — 3 articles

Motoring press
2
EV specialists
1
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Image: EV Central

The quick read

Full coverage

EV Central·EV specialists·23 July at 12:52 pm

Mazda takes the axe to PHEV pricing: CX-60 and CX-80 plug-ins now up to $8119 cheaper!

Mazda has dramatically cut the prices of its CX-60 and CX-80 plug-in hybrid SUVs in Australia, slashing as much as

Read at EV Central →
CarExpert·Motoring press·22 July at 1:52 pm

2026 Mazda CX-80 prices: Diesels, PHEVs more affordable than before

Diesel-powered Mazda CX-80s are cheaper than before, now priced identically to petrols, while PHEVs are now just $5000 more.

Read at CarExpert →
CarExpert·Motoring press·21 July at 2:41 pm

2026 Mazda CX-70 and CX-90: Prices slashed for large SUV duo

Read at CarExpert →

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The quick read

  • Mazda has cut the prices of its CX-60 and CX-80 plug-in hybrid SUVs in Australia by up to $8119
  • Diesel-powered Mazda CX-80s are now priced identically to petrols
  • PHEVs are now just $5000 more than petrols

For dealers: Australian dealers will need to reassess their pricing strategies for hybrid and plug-in hybrid models in light of Mazda's aggressive price cuts

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

Mazda's drastic price cuts on the CX-60 and CX-80 PHEVs will put pressure on other manufacturers to review their pricing in the hybrid and electric segments

What it means for the order bank

The sudden shift in pricing will likely lead to an increase in showroom traffic as customers take advantage of the new prices, particularly for the CX-80 which now offers a diesel option at the same price as petrol

The CX-60 and CX-80 PHEVs, now priced lower, will become more competitive against other hybrid models in the market, potentially drawing customers away from other brands

Competitor response and pricing strategy

Toyota and Subaru, with their own hybrid offerings, will need to consider how to respond to Mazda's price cuts to maintain their market share and pricing power

Hyundai and Kia, who have been aggressively pricing their hybrid models, may see an opportunity to further discount their offerings and gain market share

Taking action

Dealers can take advantage of the increased interest in hybrid models by reviewing their inventory and pricing strategies this week, and considering offering their own promotions or discounts to remain competitive

Go deeper — ADME analysis

  • VFACTS May 2026: a Tesla outsells every ute, and the market keeps shifting →
  • NVES and the FBT change: the two policies quietly reshaping what Australia buys →