CONSUMER ALERT: KGM Musso EV safety specification difference
Compiled by ADME Newsroom from 1 source
First reported by ANCAP ·
Image: ANCAP
The quick read
- Vehicles supplied since November 2025 are not fitted with a centre airbag or driver knee airbag.
- This specification difference may affect customer perceptions of safety in the KGM Musso EV dual cab utility.
- Dealers may face customer concerns or cancellations due to the lack of these safety features.
- Competitors may highlight their own vehicles' safety features to draw customers away from the Musso EV.
For dealers: The safety specification difference in the KGM Musso EV dual cab utility matters because it can impact customer trust and loyalty, potentially affecting sales and long-term relationships with customers.
AI-assisted summary of the coverage below — check the original reporting before relying on specifics.
ADME commentary
The ADME angle
The absence of a centre airbag and driver knee airbag in the KGM Musso EV dual cab utility supplied since November 2025 will directly impact customer perceptions of safety in this vehicle, potentially affecting sales and showroom traffic.
This specification difference is particularly notable in the dual cab utility segment, where safety features are a key consideration for Australian customers.
What it means for the order bank
Dealers with existing orders for the KGM Musso EV may face customer concerns or even cancellations due to the lack of these safety features, highlighting the need for proactive communication with customers.
The KGM Musso EV's safety specification difference may also create an opportunity for competitors to highlight their own vehicles' safety features, potentially drawing customers away from the Musso EV.
Competitor response and marketing
Competitors in the dual cab utility segment, such as those offering electric or hybrid vehicles with more comprehensive safety features, may seize on this issue to promote their own vehicles' advantages.
Dealers should be prepared to address customer concerns about the KGM Musso EV's safety features and to highlight any other strengths of the vehicle, such as its electric powertrain or capabilities.
Taking action
This week, dealers can take a decisive action by reviewing their existing orders and proactively contacting customers to discuss the safety specification difference and address any concerns they may have.
Full coverage
CONSUMER ALERT: KGM Musso EV safety specification difference
Australian customers who have purchased or are considering purchasing the battery-electric KGM Musso EV dual cab utility are advised that vehicles supplied since its market introduction in November 2025 are not fitted with either a centre airbag or driver knee airbag.
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