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© 2026 ADME. All rights reserved.PrivacyTermsEditorial standards
← Newsroom/EVs & hybridsSales & market

Fancy an electric wagon? Mercedes-Benz CLA Shooting Brake electric priced at $72,990 for Australia, just $790 above sedan

Compiled by ADME Newsroom from 3 sources

First reported by EV Central · 23 October at 12:00 pm

Who's covering this — 3 articles

Motoring press
2
EV specialists
1
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Image: EV Central

The quick read

Full coverage

EV Central·EV specialists·23 October at 12:00 pm

Fancy an electric wagon? Mercedes-Benz CLA Shooting Brake electric priced at $72,990 for Australia, just $790 above sedan

Mercedes-Benz CLA Shooting Brake electric arrives in Australia from $72,990, just $790 above the sedan, with up to 511km of range and January deliveries. The post Fancy an electric wagon?…

Read at EV Central →
CarExpert·Motoring press·22 October at 12:00 pm

2027 Mercedes-Benz CLA Shooting Brake price and specs: German brand returns to Aussie wagon market

The Mercedes-Benz CLA Shooting Brake will join its four-door ‘coupe’ sibling here early in 2027, but offer a smaller lineup.

Read at CarExpert →
Chasing Cars·Motoring press·22 October at 11:00 am

Mercedes-Benz CLA Shooting Brake 2027: all-new electric and hybrid wagon twins hit showrooms, priced from $70,800

Mercedes-Benz Australia has confirmed pricing and specifications of its 2027 CLA Shooting Brake small wagon, launching in a sole ‘200’ grade, albeit with

Read at Chasing Cars →

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The quick read

  • Mercedes-Benz CLA Shooting Brake electric is priced at $72,990 in Australia, just $790 above the sedan.
  • The electric wagon offers up to 511km of range and will be available for delivery in January.
  • The CLA Shooting Brake will join its four-door 'coupe' sibling in Australia early in 2027.
  • The model will be launched in a sole '200' grade with a smaller lineup.

For dealers: Australian dealers should prepare for increased interest in electric vehicles, particularly in the small wagon segment, with the arrival of the Mercedes-Benz CLA Shooting Brake electric.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

The Mercedes-Benz CLA Shooting Brake electric's competitive pricing, just $790 above the sedan, is likely to attract buyers who want the practicality of a wagon without sacrificing range or performance.

What it means for the order bank

With deliveries scheduled for January, dealers should review their stock and ordering processes to ensure they can meet demand for the new model, particularly given its sole '200' grade and smaller lineup.

The CLA Shooting Brake electric's range of up to 511km will be a key selling point, and dealers should be prepared to highlight this feature to customers who are considering an electric vehicle.

Competitor response and market dynamics

The arrival of the Mercedes-Benz CLA Shooting Brake electric will likely put pressure on other manufacturers to respond with their own electric wagon offerings, potentially changing the competitive landscape of the small wagon segment.

Dealers should be prepared to handle increased showroom traffic and leads from customers interested in the CLA Shooting Brake electric, and have a strategy in place to convert these leads into sales.

Action plan

This week, dealers should review their electric vehicle sales training and ensure that their staff are equipped to effectively communicate the benefits and features of the CLA Shooting Brake electric to customers.

Go deeper — ADME analysis

  • VFACTS May 2026: a Tesla outsells every ute, and the market keeps shifting →
  • How a Chinese brand became Australia’s #2 — BYD, Chery, GWM and the new top 10 →