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← Newsroom/EVs & hybridsSales & marketPolicy & safety

Mazda says success of new EVs, and the imminent arrival of new electric cars, means it will meet emissions targets

Compiled by ADME Newsroom from 1 source

First reported by The Driven · 5 October at 12:29 pm

Who's covering this — 1 article

EV specialists
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Image: The Driven

The quick read

Full coverage

The Driven·EV specialists·5 October at 12:29 pm

Mazda says success of new EVs, and the imminent arrival of new electric cars, means it will meet emissions targets

Mazda says it is now more comfortable with the current NVES settings, in part due to big uptick in Australian EV sales and significant interest in new electric models. The post Mazda says success of…

Read at The Driven →

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The quick read

  • Mazda is now more comfortable with the current NVES settings due to a big uptick in Australian EV sales
  • The brand's success with new EVs and imminent arrival of new electric cars will help meet emissions targets
  • Australian EV sales have seen a significant increase, driving Mazda's confidence in the market
  • Dealers can expect increased demand for Mazda's electric models as a result of this shift in the market

For dealers: Increased demand for EVs will drive sales and revenue for Australian dealers who are prepared to meet this shift in consumer preferences

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

Mazda's newfound comfort with the current NVES settings is a direct result of the significant uptick in Australian EV sales, which means dealers can expect increased demand for electric models

The success of new EVs and imminent arrival of new electric cars will likely lead to a shift in consumer preferences, with more buyers considering environmentally friendly options

What it means for the order bank

Dealers should prepare for an influx of orders for Mazda's new electric models, as the brand's confidence in meeting emissions targets will likely lead to increased production and availability

This shift in demand will also impact competitor response, as other manufacturers will need to adapt to the changing market landscape and potentially reassess their own EV offerings

Pricing and margin considerations

As demand for EVs increases, dealers may be able to maintain or even increase margins on these models, depending on pricing strategies and market conditions

However, dealers will need to carefully balance pricing with the need to remain competitive in a rapidly evolving market

Taking action

This week, dealers can take a decisive action by reviewing their current EV inventory and ordering processes to ensure they are prepared to meet the anticipated increase in demand for Mazda's new electric models

Go deeper — ADME analysis

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