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← Newsroom/Industry

MMS fleet business grows units as managed-only strategy gains momentum

Compiled by ADME Newsroom from 1 source

First reported by Fleet Auto News · 6 October at 3:23 pm

Who's covering this — 1 article

Industry trade
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Image: Fleet Auto News

The quick read

Full coverage

Fleet Auto News·Industry trade·6 October at 3:23 pm

MMS fleet business grows units as managed-only strategy gains momentum

McMillan Shakespeare’s (MMS) fleet management business increased the number of vehicles under management during FY26, with particularly strong growth in managed-only arrangements as the company…

Read at Fleet Auto News →

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The quick read

  • McMillan Shakespeare's fleet management business increased the number of vehicles under management during FY26.
  • The company saw particularly strong growth in managed-only arrangements.
  • This growth indicates a shift towards more comprehensive fleet management services.
  • Dealers may need to adapt their sales strategies to cater to the needs of corporate fleets.

For dealers: Australian dealers need to be aware of the growing demand for managed-only fleet arrangements and adapt their sales strategies to capitalize on this trend.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

McMillan Shakespeare's growth in managed-only fleet arrangements during FY26 is a clear indication that corporate fleets are seeking more comprehensive management services, which could lead to increased demand for vehicles with specific features and configurations.

This shift towards managed-only arrangements may result in dealers needing to adapt their sales strategies to better cater to the needs of corporate fleets, potentially leading to changes in showroom traffic and sales processes.

What it means for stock and ordering

Dealers may need to reassess their stock levels and ordering processes to ensure they have the right vehicles in stock to meet the growing demand from corporate fleets, particularly if they are looking to capitalize on the trend towards managed-only arrangements.

The growth of managed-only fleet arrangements could also lead to changes in pricing and margin, as dealers may need to negotiate with corporate fleets to provide competitive pricing and services.

Competitor response and marketing

Dealers will need to be aware of their competitors' responses to this trend and adjust their marketing strategies accordingly, potentially highlighting their own fleet management capabilities and services to attract corporate business.

Taking action

This week, dealers can take a decisive action by reviewing their current fleet sales strategies and identifying opportunities to adapt to the growing demand for managed-only arrangements, potentially by developing new relationships with corporate fleets or investing in staff training to better understand their needs.