← Newsroom/From the OEMs

Nissan Formula E Team confirms Zane Maloney alongside Oliver Rowland for Season 13

Compiled by from 1 source

First reported by Nissan Australia ·

Who's covering this — 1 article

OEM newsrooms
1
Share

Image: Nissan Australia

The quick read

  • Nissan Formula E Team has confirmed its driver line-up for the 2026/27 season.
  • The team will field Oliver Rowland and Zane Maloney in the championship.
  • The 2026/27 season marks the first season of the new GEN4 era of Formula E.
  • Nissan's participation in Formula E will help to showcase its commitment to innovation and sustainability.

For dealers: Nissan's involvement in Formula E will help to drive interest and awareness of the brand among Australian consumers, potentially leading to increased showroom traffic and sales.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

Nissan's confirmation of its Formula E driver line-up for the 2026/27 season has significant implications for the brand's marketing and lead handling in Australia.

The involvement of Oliver Rowland and Zane Maloney in the championship will likely generate interest among Australian motorsport fans, potentially driving showroom traffic for Nissan dealers.

What it means for brand awareness

The GEN4 era of Formula E, which Nissan is participating in, represents a major technological shift in the sport, and the brand's involvement will help to showcase its commitment to innovation and sustainability.

This commitment to innovation and sustainability will likely resonate with Australian consumers who are increasingly prioritizing environmental considerations when making purchasing decisions.

Impact on competitor response

Nissan's participation in Formula E will also put pressure on its competitors in the Australian market to demonstrate their own commitments to sustainability and innovation, potentially leading to a marketing arms race in the sector.

Action for dealers

This week, Nissan dealers can take decisive action by highlighting the brand's involvement in Formula E in their marketing materials and social media channels, and by preparing to field inquiries from customers who are interested in learning more about the brand's sustainable and innovative offerings.

Full coverage

Nissan AustraliaOEM newsrooms

Nissan Formula E Team confirms Zane Maloney alongside Oliver Rowland for Season 13

Nissan Formula E Team will field Oliver Rowland and Zane Maloney as its driver line-up for the 2026/27 ABB FIA Formula E World Championship, which marks the first season of the new GEN4 era.

Read at Nissan Australia

The ADME Newsroom is a news aggregator. Headlines, excerpts and article images remain the property of their original publishers, are shown for the purpose of reporting news, and always link to and credit the original reporting. Items marked “file image” use manufacturer-supplied press imagery of the vehicle referenced; vehicle and brand names are trademarks of their respective owners.

Quick-read summaries and “ADME commentary” are our own, are clearly marked, and are general industry commentary — not financial, legal or purchasing advice. Summaries and commentary may be AI-assisted and can contain errors — always check the original reporting before relying on specifics. Publishers and manufacturers: for corrections, attribution changes or removal, contact advertising@adme.net.au and we'll action it promptly. Read our editorial standards.

Ready to stand out?Tell us about it.

Whether it’s a brand, a campaign or a product that needs to stand out, we’d love to hear about it.