← Newsroom/Industry

Ram returns Hemi V8 to Australia, but Hurricane six here to stay

Compiled by ADME Newsroom from 1 source

First reported by CarExpert · 18 September at 9:00 am

Who's covering this — 1 article

Motoring press: 1

Image: CarExpert

The quick read

Full coverage

CarExpertMotoring press18 September at 9:00 am

Ram returns Hemi V8 to Australia, but Hurricane six here to stay

The Hemi V8 has returned to Australia in the Ram 2500 Warlock, but the brand says six-cylinder engines will remain in its core models, with further V8 options focused on high-performance variants…

Read at CarExpert →

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← Newsroom/Industry

Ram returns Hemi V8 to Australia, but Hurricane six here to stay

Compiled by ADME Newsroom from 1 source

First reported by CarExpert · 18 September at 9:00 am

Who's covering this — 1 article

Motoring press: 1

Image: CarExpert

The quick read

The Hemi V8 has returned to Australia in the Ram 2500 Warlock.
Six-cylinder engines will remain in Ram's core models.
Further V8 options will be focused on high-performance variants.
The Ram 2500 Warlock's Hemi V8 may increase competition in the high-performance pickup segment.

For dealers: The return of the Hemi V8 to Australia in the Ram 2500 Warlock presents an opportunity for dealers to attract high-performance enthusiasts and increase sales volume.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

The return of the Hemi V8 to Australia in the Ram 2500 Warlock will likely attract high-performance enthusiasts to Ram showrooms, potentially increasing foot traffic and generating buzz around the brand.

The decision to keep six-cylinder engines in core models suggests that Ram is committed to offering a range of options to customers, which could help to maintain sales volume and market share.

What it means for the order bank

Ram's focus on offering V8 options in high-performance variants may lead to increased demand for these models, which could impact inventory management and ordering strategies for dealers.

The Ram 2500 Warlock's Hemi V8 may also put pressure on competitors in the high-performance pickup segment to respond with their own V8 offerings, potentially leading to a competitive pricing and margin environment.

Pricing and margin implications

Dealers will need to carefully manage pricing and margin on the Ram 2500 Warlock and other high-performance models to remain competitive, while also ensuring that they are maximizing profitability.

The marketing and lead handling strategies for the Ram 2500 Warlock will be crucial in attracting and converting high-performance enthusiasts into sales, and dealers should focus on highlighting the unique features and benefits of the Hemi V8.

Taking action

This week, dealers can review their inventory and ordering strategies to ensure they are prepared to meet demand for the Ram 2500 Warlock and other high-performance models, and start developing targeted marketing campaigns to attract high-performance enthusiasts to their showrooms.

The quick read

Full coverage

CarExpertMotoring press18 September at 9:00 am

Ram returns Hemi V8 to Australia, but Hurricane six here to stay

The Hemi V8 has returned to Australia in the Ram 2500 Warlock, but the brand says six-cylinder engines will remain in its core models, with further V8 options focused on high-performance variants…

Read at CarExpert →