Case Study - Rev up your social media presence
ReelMotion by ADME is an on-site content capture service that brings the skills of a professional videographer to car dealerships, fuelling their social channels with scroll-stopping video.
- Client
- ReelMotion
- Year
- Service
- Video production, social content
Overview
Dealerships know they need to be active on social, but producing a steady stream of quality video in-house is hard. ReelMotion solves that — ADME sends a professional photographer/videographer on-site to capture content carefully tailored to each dealership, then manages it across Facebook, Instagram and TikTok.
For Waverley MG we planned and produced a campaign of five videos spanning the new IM6, the MG QS and the MG3 — a mix of test drives, model walkthroughs and short-form TikTok pieces designed to stop the scroll and showcase the range.
The content is built channel-first: vertical, fast and made for the way buyers actually browse. Across dealerships running ReelMotion we've seen content engagement climb by more than 300%, with page views in the millions.
What we did
- Content strategy
- On-site video production
- Social-first editing
- Channel management
ADME’s ReelMotion video service has been working fantastically well for our dealership.
Werribee Toyota
- Content engagement
- 300%+
- Page views
- Millions
- Videos per run
- 5
- Channels managed
- 3