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Chery targets towing and payload improvements for Australian models

Compiled by ADME Newsroom from 1 source

First reported by CarExpert · 26 October at 2:07 pm

Who's covering this — 1 article

Motoring press: 1

Image: CarExpert

The quick read

Full coverage

CarExpertMotoring press26 October at 2:07 pm

Chery targets towing and payload improvements for Australian models

iCaur plans to lift the towing capacity of its upcoming V27 extended-range electric SUV, as Chery works towards a one-tonne payload for its Stockman diesel plug-in hybrid ute.

Read at CarExpert →

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← Newsroom/EVs & hybridsChinese brandsUtes & 4x4s

Chery targets towing and payload improvements for Australian models

Compiled by ADME Newsroom from 1 source

First reported by CarExpert · 26 October at 2:07 pm

Who's covering this — 1 article

Motoring press: 1

Image: CarExpert

The quick read

Chery is working to improve the towing and payload capabilities of its Australian models
The Stockman diesel plug-in hybrid ute is targeted to have a one-tonne payload
iCaur plans to increase the towing capacity of its V27 extended-range electric SUV
Chinese brands are focusing on enhancing the capabilities of their utes and SUVs for the Australian market

For dealers: Australian dealers should take note of Chery's efforts to enhance its models' capabilities as it may impact sales and customer preferences

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

Chery's focus on improving the towing and payload capabilities of its models, particularly the Stockman diesel plug-in hybrid ute, is a direct response to the Australian market's demand for capable and rugged vehicles

What it means for the order bank

The increased payload capacity of the Stockman ute will make it a more attractive option for customers who require a vehicle for heavy-duty tasks, potentially leading to increased sales and a stronger presence in the ute segment

The V27 extended-range electric SUV's improved towing capacity will also appeal to customers who want a vehicle that can handle both on-road and off-road tasks, further expanding Chery's reach in the Australian market

Competitor response and market dynamics

Other Chinese brands, such as iCaur, are also enhancing their models' capabilities, indicating a shift towards more competitive and capable vehicles in the Australian market

This shift will likely lead to increased competition among ute and SUV manufacturers, with dealers needing to be aware of the changing market dynamics and customer preferences

Actionable insights for dealers

Dealers can take advantage of Chery's enhanced models by highlighting their improved capabilities in marketing and sales efforts, and by ensuring that sales staff are knowledgeable about the features and benefits of these vehicles

This week, dealers can review their current stock and ordering processes to ensure they are prepared to meet the potential increase in demand for Chery's enhanced models, particularly the Stockman ute and V27 SUV

Go deeper — ADME analysis

The quick read

Full coverage

CarExpertMotoring press26 October at 2:07 pm

Chery targets towing and payload improvements for Australian models

iCaur plans to lift the towing capacity of its upcoming V27 extended-range electric SUV, as Chery works towards a one-tonne payload for its Stockman diesel plug-in hybrid ute.

Read at CarExpert →