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← Newsroom/EVs & hybrids

Electric trucks are cheaper to operate than diesel in most markets, and offer two-year paybacks in some, new survey finds

Compiled by ADME Newsroom from 1 source

First reported by The Driven · 28 September at 6:30 pm

Who's covering this — 1 article

EV specialists
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Image: The Driven

The quick read

Full coverage

The Driven·EV specialists·28 September at 6:30 pm

Electric trucks are cheaper to operate than diesel in most markets, and offer two-year paybacks in some, new survey finds

Major new study finds that electric trucks are cheaper to operate than diesel counterparts in most markets, with two-year paybacks on offer. The post Electric trucks are cheaper to operate than…

Read at The Driven →

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The quick read

  • Electric trucks are cheaper to operate than diesel counterparts in most markets.
  • Two-year paybacks are on offer for electric trucks in some markets.
  • The cost savings of EVs will increasingly be a key factor in purchasing decisions.
  • Dealers will need to adapt their sales strategies to emphasize the total cost of ownership benefits of EVs.

For dealers: Australian dealers need to be prepared to demonstrate the cost savings and total cost of ownership benefits of electric vehicles to retail buyers.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

Electric trucks offering two-year paybacks will disrupt the traditional calculus of fleet buyers, who will increasingly expect similar returns from their passenger vehicle purchases.

This shift in expectations will put pressure on dealers to demonstrate the total cost of ownership benefits of electric vehicles to retail buyers, who may not have previously considered EVs as a viable option.

What it means for the order bank

Dealers who fail to adapt their sales strategies to emphasize the cost savings of EVs will risk losing sales to competitors who can effectively communicate these benefits.

The two-year payback period for electric trucks suggests that OEMs will need to revisit their pricing strategies for EVs, potentially leading to more competitive pricing and increased demand.

Impact on pricing and margin

As demand for EVs increases, dealers will need to carefully manage their inventory levels to ensure they have sufficient stock to meet customer demand, while also avoiding overstocking and potential losses.

Competitor response and marketing

Dealers who can effectively market the cost savings and total cost of ownership benefits of EVs will be well-positioned to capture market share and drive sales growth.

One decisive action a dealer could take this week is to review their current sales training programs and ensure that their sales teams are equipped to effectively communicate the cost savings and benefits of EVs to customers.

Go deeper — ADME analysis

  • VFACTS May 2026: a Tesla outsells every ute, and the market keeps shifting →
  • NVES and the FBT change: the two policies quietly reshaping what Australia buys →