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← Newsroom/EVs & hybridsSales & market

Australian EV lobby group blasts "fragmented, paywalled" new-vehicle sales data

Compiled by ADME Newsroom from 1 source

First reported by CarExpert · 6 October at 12:25 pm

Who's covering this — 1 article

Motoring press
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Image: CarExpert

The quick read

Full coverage

CarExpert·Motoring press·6 October at 12:25 pm

Australian EV lobby group blasts "fragmented, paywalled" new-vehicle sales data

The Electric Vehicle Council has called for transparent, freely available sales results to prevent Australia "flying blind" on EV adoption.

Read at CarExpert →

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The quick read

  • The Electric Vehicle Council is calling for transparent and freely available sales results to track EV adoption in Australia.
  • The current lack of sales data is hindering the ability of dealers to make informed decisions about their EV inventory and marketing strategies.
  • Australian dealers are operating in an information vacuum, with no clear picture of the EV market's performance.
  • Dealers risk overstocking or understocking EV models due to the absence of reliable sales data.

For dealers: The lack of transparent sales data is affecting dealers' ability to make informed decisions about their EV inventory and marketing strategies, ultimately impacting their profitability.

AI-assisted summary of the coverage below — check the original reporting before relying on specifics.

ADME commentary

The ADME angle

The lack of transparent sales data is crippling the ability of Australian dealers to make informed decisions about their EV inventory and marketing strategies, ultimately affecting their bottom line.

Understanding the Current Landscape

Australian dealers are currently operating in an information vacuum, with no clear picture of the EV market's performance, making it challenging to stock the right models, set competitive prices, and allocate marketing budgets effectively.

The absence of reliable sales data also hinders dealers' ability to respond to competitor activity, as they cannot accurately assess the market share and sales trends of rival brands and models.

The Impact on Stock and Ordering

Without access to timely and accurate sales data, dealers risk overstocking or understocking EV models, leading to lost sales, wasted resources, and decreased customer satisfaction.

This lack of visibility also makes it difficult for dealers to negotiate with manufacturers, as they cannot provide data-driven insights to support their inventory and pricing requests.

Taking Action

To mitigate these risks, dealers can start by reaching out to their manufacturer partners and industry associations to demand more transparent and frequent sales reporting, enabling them to make data-driven decisions and stay competitive in the EV market.

One decisive action a dealer could take this week is to schedule a meeting with their manufacturer representative to discuss the need for improved sales data and explore potential solutions, such as quarterly sales reports or online portals with real-time data.

Go deeper — ADME analysis

  • VFACTS May 2026: a Tesla outsells every ute, and the market keeps shifting →
  • How a Chinese brand became Australia’s #2 — BYD, Chery, GWM and the new top 10 →